DOWNLOAD 2026 REPORT FOR A CHANCE TO WIN £500 JOHN LEWIS VOUCHERS
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Unlock 2026 Growth: How Prize Promotions will Power Sales, Data & Engagement

Drawing on insights from over 20,000 campaigns across 94 countries, our team at PromoVeritas reveals what’s changing, what works and how you can build promotions that perform in 2026. 

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 Promotional Budgets to Rise in 2026 
Prize promotions are set to be one of the most effective tools for FMCG brands in 2026 — boosting sales, building first-party data and sparking lasting engagement. But they also come with complexity: from navigating the UK Digital Markets, Competition & Consumers Act, to complying with the Cap Code and local market legislation, to consumers who expect more than ever.
 
Play to Win: Prize Promotions that Drive Sales is your guide to turning risk into reward. 
 
 

Optimise your Campaigns with Promotions!

For Brands:
  • Grow sales & market share with proven promotional mechanics. 
  • Build valuable first-party data to power smarter consumer targeting.  
  • Engage consumers with experiences that create buzz on social and in-store. 
  • Stay compliant with practical guidance, not legal jargon.
For Agencies:
  • Differentiate campaigns with creative promotions that stand out in competitive categories.
  • ROI with measurable impact — from sales uplift to engagement metrics and first-party data capture.
  • Fresh ideas that align with both commercial and compliance needs and strengthen relationships. 
  • De-risk client activity by navigating consumer protection laws and advertising regulations with ease.
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What's Inside the Report:

  • Consumer Trends
    Discover social media trends, how to pick the right mechanic, what's going down and what's coming up next. 
  • AI & Automation
    AI can't write Terms & Conditions but it is transforming marketing. Identify the opportunities and understand the pitfalls.
  • Shifting Regulatory Landscape
    New advertising restrictions post Christmas will impact your 2026 campaigns. Get ahead now to stay compliant.
  • Cross-Market Challenges
    Global campaigns drive budget and resource efficiency.  Launch worldwide without falling foul of local laws.

Trusted by the world's biggest brands

23

years of promotional expertise.

20,000+

successful campaigns delivered.

94

countries navigated globally.

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"Prize Promotions help drive engagement of our waiting list activations and offer an additional incentive to sign-up for the waiting list."
– No7 Assistant Brand Manager, Cosmetics & Christmas
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Why Download Now?

The new year brings new regulations. While others scramble to understand the changes, you'll already have the roadmap.

Don't wait for a brand to become the cautionary tale. Get prepared for 2026 today!

Download our report before 31st October 2025 and you'll automatically enter our prize draw for a chance to win £500, £250, £150, or £100 in John Lewis vouchers.

Plus, we'll plant a tree through  Ecologi for every download.

What Happens After You Download?

📧 Instant access to your Play to Win 2026 report
🎯 Follow-up insights delivered to your inbox
🔥 Invitation to our Exclusive 2026 Predictions Webinar
💡 Compliance Workshop upon invitation to review concept campaigns

 

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